Micromax to launch Windows phone on early 2014.


Micromax

 Micromax co-founder Rahul sharma , the Economic Times of India has revealed that the company, who is more successful that Nokia in India, is looking to release a Windows Phone next year.



Global market intelligence firm, IDC previously noted that the Indian smartphone market tripled its shipments year-over-year in the second quarter of this year. The same quarter also saw more than 50 per cent growth over Q1 2013. It's a lucrative market, which Nokia is already in the process of tapping into with the Lumia 520 proving to be the most popular Windows Phone in India, according to previousAdDuplex reports.
Rahul Sharma told ET that the company was working on a Windows Phone right now for release in the middle of 2014.
The company, which had 22% of India’s smartphone market in Q2 2013, compared to Nokia’s 5%, is looking to expand to Russia and from there into Eastern Europe, and eventually UK and USA. He noted than in UK 50% of phones are now sold unlocked.

Even though Microsoft will be incorporating Nokia into the Redmond beast, Micromax still views Windows Phone as a growing platform with potential even for emerging vendors. It'll be interesting to see how Micromax attempts to differentiate itself from Nokia and other Windows Phone OEM partners. More "phablets" running Microsoft's mobile OS? We certainly wouldn't turn any down.




Micromax was also working on LTE handsets and planned to sell 50 million handsets in 2014.